Inflatable Toys Market size is set to grow by USD 2,043.78 million from 2022 to 2027; Growing use of inflatable toys for outdoor activities to boost the market - Technavio

PR Newswire
Monday, May 29, 2023 at 11:45pm UTC

Inflatable Toys Market size is set to grow by USD 2,043.78 million from 2022 to 2027; Growing use of inflatable toys for outdoor activities to boost the market - Technavio

PR Newswire

NEW YORK, May 29, 2023 /PRNewswire/ -- The global inflatable toys market size is estimated to grow by USD 2,043.78 million from 2022 to 2027, according to Technavio. The market is estimated to grow at a CAGR of 6.02%, however, the growth momentum will progress during the forecast period. APAC is estimated to account for 39% of the global market growth during the forecast period. Another region that offers significant growth opportunities to vendors in North America. The US is the largest market for inflatable toys in North America, followed by Canada with mid-priced toys witnessing restrained market sales and growth, which leads to discounted sales. But the growing discounted sales of mid-priced toys led to a rise in sales volume growth in the market. Furthermore, the demand for licensed toys that replicate any popular animated series or movie theme is high in Canada, driving the popularity of the toy market in the country. Therefore, such factors are anticipated to lead to market growth in the region. For more insights on the historic period (2017 to 2021) and forecast market size (2023 to 2027) - Request a sample report

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Inflatable Toys Market - Segmentation Assessment
Segment Overview
Technavio has segmented the market based on sector (commercial and residential), geography (North America, APAC, Europe, South America, and Middle East and Africa), and distribution channel (offline and online). 

  • The market share growth by the commercial segment will be significant for overall market growth during the forecast period. Depending on the available area, inflatable toys can be easily installed in small to medium spaces. They also require very less care or maintenance and hence, they are widely used in commercial spaces. Attractive features such as innovative designs and colors in their products incorporated by manufacturers further drive inflatable toys' popularity among consumers. Thus, the growing popularity of inflatable toys will drive the demand from the commercial sector, which is expected to boost the growth of the segment in the global inflatable toys market during the forecast period. 

Insights on the market contribution of various segments including country and region wise, historic (2017 to 2021) and forecast market size (2023 to 2027) - Download a Sample Report

Inflatable Toys Market – Market Dynamics

Key factor driving market growth

A major factor driving the market growth for inflatable toys is the growing use of inflatable toys for outdoor activities. This demand can be attributed to the portability and ability to be deflated and transported. This makes them an excellent alternative for outdoor vacations. Furthermore, parents place a greater emphasis on outdoor play in recent years because it helps kids develop their exploratory skills. Hence, families of working parents frequently take weekend vacations to reconnect.

Additionally, ground, aerial, and water recreation activities gain in popularity and participation rates across all age groups, driving the demand for inflatable toys. Thus, factors such as the development of the tourism industry, rising urban populations, and the popularity of outdoor activities, among others drive the market demand for inflatable toys during the forecast period.

Leading trends influencing the market 

A leading trend fueling the growth of the market is the increasing marketing initiatives. The global vendors deploy the integrated marketing communication strategy by leveraging communication channels such as newspapers, magazines, and social media to sell their products.

And, as a part of the same strategy, vendors create TV advertisement campaigns followed by marketing campaigns, which include internet pre-roll, a wide-reaching social media and blogging program, and an interactive website. Hence, such trends influence the growth of the inflatable toys market during the forecast period.

Major challenges hindering the market growth

A significant challenge impeding the growth of the inflatable toys market is the growing popularity of digital games and e-games. The growing global popularity of digital games and e-games replaces traditional toys and games such as inflatable toys.

Furthermore, factors including low consumer loyalty toward traditional toys, inflatable toys, and the introduction of different popular motion-sensing games on digital gaming platforms. Thus, such growing popularity of digital games and e-games is expected to pose a significant threat to the growth of the global inflatable toys market during the forecast period. 

Insights on Market Drivers, trends, & Challenges, historic period(2017 to 2021) and forecast period(2023 to 2027)- Request a sample report!

What are the key data covered in this Inflatable Toys Market report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the inflatable toys market between 2023 and 2027
  • Precise estimation of the size of the inflatable toys market and its contribution to the market with a focus on the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the inflatable toys market across North America, APAC, Europe, South America, and Middle East and Africa
  • A thorough analysis of the market's competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of inflatable toys market vendors

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Inflatable Toys Market Scope

Report Coverage

Details

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 6.02%

Market growth 2023-2027

USD 2,043.78 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

5.48

Regional analysis

North America, APAC, Europe, South America, and Middle East and Africa

Performing market contribution

APAC at 39%

Key countries

US, China, India, UK, and Germany, Canada, Mexico, Italy,Spain, India, Japan, Australia, and South Korea

Competitive landscape

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

Bestway Inflatables and Material Corp., BigMouth inc., Blast Zone, FUNBOY, General Inflatables, Guangzhou Aeor Inflatable Co. Ltd., HearthSong, HOLLEYWEB, i2kCo, Intex Corp., Jet Creations Inc., Joyin Inc., Jump Orange, LIttle Tikes, Longbehn and Co Inc., Omega Inflatables Factory, Sunshine Amusement Games, Waddle and Friends Inc., YOLLOY OUTDOOR PRODUCT CO. LTD., and Happy Inflatable Co. Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table of contents

1 Executive Summary

  • 1.1 Market overview 
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Sector
    • Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 07: Executive Summary – Chart on Incremental Growth
    • Exhibit 08: Executive Summary – Data Table on Incremental Growth
    • Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem 
    • Exhibit 10: Parent market
    • Exhibit 11: Market Characteristics

3 Market Sizing

  • 3.1 Market definition 
    • Exhibit 12: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis 
    • Exhibit 13: Market segments
  • 3.3 Market size 2022 
  • 3.4 Market outlook: Forecast for 2022-2027
    • Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
    • Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
    • Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
    • Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

  • 4.1 Global inflatable toys market 2017 - 2021
    • Exhibit 18: Historic Market Size – Data Table on Global inflatable toys market 2017 - 2021 ($ million)
  • 4.2 Sector Segment Analysis 2017 - 2021
    • Exhibit 19: Historic Market Size – Sector Segment 2017 - 2021 ($ million)
  • 4.3 Distribution channel Segment Analysis 2017 - 2021
    • Exhibit 20: Historic Market Size – Distribution channel Segment 2017 - 2021 ($ million)
  • 4.4 Geography Segment Analysis 2017 - 2021
    • Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)
  • 4.5 Country Segment Analysis 2017 - 2021
    • Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

  • 5.1 Five forces summary 
    • Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
  • 5.2 Bargaining power of buyers 
    • Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
  • 5.3 Bargaining power of suppliers 
    • Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
  • 5.4 Threat of new entrants 
    • Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
  • 5.5 Threat of substitutes 
    • Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
  • 5.6 Threat of rivalry 
    • Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
  • 5.7 Market condition 
    • Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Sector

  • 6.1 Market segments 
    • Exhibit 30: Chart on Sector - Market share 2022-2027 (%)
    • Exhibit 31: Data Table on Sector - Market share 2022-2027 (%)
  • 6.2 Comparison by Sector 
    • Exhibit 32: Chart on Comparison by Sector
    • Exhibit 33: Data Table on Comparison by Sector
  • 6.3 Commercial - Market size and forecast 2022-2027
    • Exhibit 34: Chart on Commercial - Market size and forecast 2022-2027 ($ million)
    • Exhibit 35: Data Table on Commercial - Market size and forecast 2022-2027 ($ million)
    • Exhibit 36: Chart on Commercial - Year-over-year growth 2022-2027 (%)
    • Exhibit 37: Data Table on Commercial - Year-over-year growth 2022-2027 (%)
  • 6.4 Residential - Market size and forecast 2022-2027
    • Exhibit 38: Chart on Residential - Market size and forecast 2022-2027 ($ million)
    • Exhibit 39: Data Table on Residential - Market size and forecast 2022-2027 ($ million)
    • Exhibit 40: Chart on Residential - Year-over-year growth 2022-2027 (%)
    • Exhibit 41: Data Table on Residential - Year-over-year growth 2022-2027 (%)
  • 6.5 Market opportunity by Sector 
    • Exhibit 42: Market opportunity by Sector ($ million)
    • Exhibit 43: Data Table on Market opportunity by Sector ($ million)

7 Market Segmentation by Distribution Channel

  • 7.1 Market segments 
    • Exhibit 44: Chart on Distribution Channel - Market share 2022-2027 (%)
    • Exhibit 45: Data Table on Distribution Channel - Market share 2022-2027 (%)
  • 7.2 Comparison by Distribution Channel 
    • Exhibit 46: Chart on Comparison by Distribution Channel
    • Exhibit 47: Data Table on Comparison by Distribution Channel
  • 7.3 Offline - Market size and forecast 2022-2027
    • Exhibit 48: Chart on Offline - Market size and forecast 2022-2027 ($ million)
    • Exhibit 49: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
    • Exhibit 50: Chart on Offline - Year-over-year growth 2022-2027 (%)
    • Exhibit 51: Data Table on Offline - Year-over-year growth 2022-2027 (%)
  • 7.4 Online - Market size and forecast 2022-2027
    • Exhibit 52: Chart on Online - Market size and forecast 2022-2027 ($ million)
    • Exhibit 53: Data Table on Online - Market size and forecast 2022-2027 ($ million)
    • Exhibit 54: Chart on Online - Year-over-year growth 2022-2027 (%)
    • Exhibit 55: Data Table on Online - Year-over-year growth 2022-2027 (%)
  • 7.5 Market opportunity by Distribution Channel
    • Exhibit 56: Market opportunity by Distribution Channel ($ million)
    • Exhibit 57: Data Table on Market opportunity by Distribution Channel ($ million)

8 Customer Landscape

  • 8.1 Customer landscape overview 
    • Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

  • 9.1 Geographic segmentation 
    • Exhibit 59: Chart on Market share by geography 2022-2027 (%)
    • Exhibit 60: Data Table on Market share by geography 2022-2027 (%)
  • 9.2 Geographic comparison 
    • Exhibit 61: Chart on Geographic comparison
    • Exhibit 62: Data Table on Geographic comparison
  • 9.3 North America - Market size and forecast 2022-2027
    • Exhibit 63: Chart on North America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 64: Data Table on North America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 65: Chart on North America - Year-over-year growth 2022-2027 (%)
    • Exhibit 66: Data Table on North America - Year-over-year growth 2022-2027 (%)
  • 9.4 APAC - Market size and forecast 2022-2027
    • Exhibit 67: Chart on APAC - Market size and forecast 2022-2027 ($ million)
    • Exhibit 68: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
    • Exhibit 69: Chart on APAC - Year-over-year growth 2022-2027 (%)
    • Exhibit 70: Data Table on APAC - Year-over-year growth 2022-2027 (%)
  • 9.5 Europe - Market size and forecast 2022-2027
    • Exhibit 71: Chart on Europe - Market size and forecast 2022-2027 ($ million)
    • Exhibit 72: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
    • Exhibit 73: Chart on Europe - Year-over-year growth 2022-2027 (%)
    • Exhibit 74: Data Table on Europe - Year-over-year growth 2022-2027 (%)
  • 9.6 South America - Market size and forecast 2022-2027
    • Exhibit 75: Chart on South America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 76: Data Table on South America - Market size and forecast 2022-2027 ($ million)
    • Exhibit 77: Chart on South America - Year-over-year growth 2022-2027 (%)
    • Exhibit 78: Data Table on South America - Year-over-year growth 2022-2027 (%)
  • 9.7 Middle East and Africa - Market size and forecast 2022-2027 
    • Exhibit 79: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
    • Exhibit 80: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
    • Exhibit 81: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • Exhibit 82: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
  • 9.8 China - Market size and forecast 2022-2027
    • Exhibit 83: Chart on China - Market size and forecast 2022-2027 ($ million)
    • Exhibit 84: Data Table on China - Market size and forecast 2022-2027 ($ million)
    • Exhibit 85: Chart on China - Year-over-year growth 2022-2027 (%)
    • Exhibit 86: Data Table on China - Year-over-year growth 2022-2027 (%)
  • 9.9 US - Market size and forecast 2022-2027
    • Exhibit 87: Chart on US - Market size and forecast 2022-2027 ($ million)
    • Exhibit 88: Data Table on US - Market size and forecast 2022-2027 ($ million)
    • Exhibit 89: Chart on US - Year-over-year growth 2022-2027 (%)
    • Exhibit 90: Data Table on US - Year-over-year growth 2022-2027 (%)
  • 9.10 India - Market size and forecast 2022-2027
    • Exhibit 91: Chart on India - Market size and forecast 2022-2027 ($ million)
    • Exhibit 92: Data Table on India - Market size and forecast 2022-2027 ($ million)
    • Exhibit 93: Chart on India - Year-over-year growth 2022-2027 (%)
    • Exhibit 94: Data Table on India - Year-over-year growth 2022-2027 (%)
  • 9.11 UK - Market size and forecast 2022-2027
    • Exhibit 95: Chart on UK - Market size and forecast 2022-2027 ($ million)
    • Exhibit 96: Data Table on UK - Market size and forecast 2022-2027 ($ million)
    • Exhibit 97: Chart on UK - Year-over-year growth 2022-2027 (%)
    • Exhibit 98: Data Table on UK - Year-over-year growth 2022-2027 (%)
  • 9.12 Germany - Market size and forecast 2022-2027
    • Exhibit 99: Chart on Germany - Market size and forecast 2022-2027 ($ million)
    • Exhibit 100: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
    • Exhibit 101: Chart on Germany - Year-over-year growth 2022-2027 (%)
    • Exhibit 102: Data Table on Germany - Year-over-year growth 2022-2027 (%)
  • 9.13 Market opportunity by geography 
    • Exhibit 103: Market opportunity by geography ($ million)
    • Exhibit 104: Data Tables on Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

  • 10.1 Market drivers 
  • 10.2 Market challenges 
  • 10.3 Impact of drivers and challenges 
    • Exhibit 105: Impact of drivers and challenges in 2022 and 2027
  • 10.4 Market trends 

11 Vendor Landscape

  • 11.1 Overview 
  • 11.2 Vendor landscape 
    • Exhibit 106: Overview on Criticality of inputs and Factors of differentiation
  • 11.3 Landscape disruption 
    • Exhibit 107: Overview on factors of disruption
  • 11.4 Industry risks 
    • Exhibit 108: Impact of key risks on business

12 Vendor Analysis

  • 12.1 Vendors covered 
    • Exhibit 109: Vendors covered
  • 12.2 Market positioning of vendors 
    • Exhibit 110: Matrix on vendor position and classification
  • 12.3 Bestway Inflatables and Material Corp.
    • Exhibit 111: Bestway Inflatables and Material Corp. - Overview
    • Exhibit 112: Bestway Inflatables and Material Corp. - Product / Service
    • Exhibit 113: Bestway Inflatables and Material Corp. - Key offerings
  • 12.4 BigMouth inc. 
    • Exhibit 114: BigMouth inc. - Overview
    • Exhibit 115: BigMouth inc. - Product / Service
    • Exhibit 116: BigMouth inc. - Key offerings
  • 12.5 Blast Zone 
    • Exhibit 117: Blast Zone - Overview
    • Exhibit 118: Blast Zone - Product / Service
    • Exhibit 119: Blast Zone - Key offerings
  • 12.6 FUNBOY 
    • Exhibit 120: FUNBOY - Overview
    • Exhibit 121: FUNBOY - Product / Service
    • Exhibit 122: FUNBOY - Key offerings
  • 12.7 General Inflatables 
    • Exhibit 123: General Inflatables - Overview
    • Exhibit 124: General Inflatables - Product / Service
    • Exhibit 125: General Inflatables - Key offerings
  • 12.8 Happy Inflatable Co. Ltd. 
    • Exhibit 126: Happy Inflatable Co. Ltd. - Overview
    • Exhibit 127: Happy Inflatable Co. Ltd. - Product / Service
    • Exhibit 128: Happy Inflatable Co. Ltd. - Key offerings
  • 12.9 HearthSong 
    • Exhibit 129: HearthSong - Overview
    • Exhibit 130: HearthSong - Product / Service
    • Exhibit 131: HearthSong - Key offerings
  • 12.10 Intex Corp. 
    • Exhibit 132: Intex Corp. - Overview
    • Exhibit 133: Intex Corp. - Product / Service
    • Exhibit 134: Intex Corp. - Key offerings
  • 12.11 Jet Creations Inc. 
    • Exhibit 135: Jet Creations Inc. - Overview
    • Exhibit 136: Jet Creations Inc. - Product / Service
    • Exhibit 137: Jet Creations Inc. - Key offerings
  • 12.12 Joyin Inc. 
    • Exhibit 138: Joyin Inc. - Overview
    • Exhibit 139: Joyin Inc. - Product / Service
    • Exhibit 140: Joyin Inc. - Key offerings
  • 12.13 Jump Orange 
    • Exhibit 141: Jump Orange - Overview
    • Exhibit 142: Jump Orange - Product / Service
    • Exhibit 143: Jump Orange - Key offerings
  • 12.14 LIttle Tikes 
    • Exhibit 144: LIttle Tikes - Overview
    • Exhibit 145: LIttle Tikes - Product / Service
    • Exhibit 146: LIttle Tikes - Key offerings
  • 12.15 Omega Inflatables Factory 
    • Exhibit 147: Omega Inflatables Factory - Overview
    • Exhibit 148: Omega Inflatables Factory - Product / Service
    • Exhibit 149: Omega Inflatables Factory - Key offerings
  • 12.16 Waddle and Friends Inc. 
    • Exhibit 150: Waddle and Friends Inc. - Overview
    • Exhibit 151: Waddle and Friends Inc. - Product / Service
    • Exhibit 152: Waddle and Friends Inc. - Key offerings
  • 12.17 YOLLOY OUTDOOR PRODUCT CO. LTD. 
    • Exhibit 153: YOLLOY OUTDOOR PRODUCT CO. LTD. - Overview
    • Exhibit 154: YOLLOY OUTDOOR PRODUCT CO. LTD. - Product / Service
    • Exhibit 155: YOLLOY OUTDOOR PRODUCT CO. LTD. - Key offerings

13 Appendix

  • 13.1 Scope of the report 
  • 13.2 Inclusions and exclusions checklist
    • Exhibit 156: Inclusions checklist
    • Exhibit 157: Exclusions checklist
  • 13.3 Currency conversion rates for US$ 
    • Exhibit 158: Currency conversion rates for US$
  • 13.4 Research methodology 
    • Exhibit 159: Research methodology
    • Exhibit 160: Validation techniques employed for market sizing
    • Exhibit 161: Information sources
  • 13.5 List of abbreviations 
    • Exhibit 162: List of abbreviations

About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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